Digital Marketing and Multimedia Specialist
Regina, Saskatchewan
•Sales & Marketing
•Permanent
•10/25/2024
•213055
Aplin has partnered with a valued client in search of a versatile and creative Digital Marketing & Multimedia Specialist to join their team. The ideal candidate will be responsible for designing compelling graphics and videos, developing engaging digital content, and driving online marketing strategies to enhance brand awareness. You will work across multiple digital platforms, contributing to the overall marketing strategy while supporting various multimedia needs.
Responsibilities:
Aplin is an award-winning employment agency dedicated to connecting diverse, top-tier talent with exceptional organizations across North America. We welcome applicants from all backgrounds and there are no fees to apply for our jobs or to engage with our recruiters in finding a new career. Companies hire us to help them expand and diversify their teams. All applicants must be legally entitled to work in Canada, which includes having the appropriate documentation, such as a work permit.
Responsibilities:
- Graphics & Video Design: Create visually stunning graphics and videos using Adobe Illustrator, Photoshop, After Effects, Premiere, InDesign, and other creative tools.
- Email Marketing Campaigns: Design and manage email marketing campaigns, including e-newsletters, to communicate effectively with target audiences.
- Advertising Strategy & Execution: Develop targeted advertising plans, including content creation and ad placement to optimize reach and engagement.
- Multimedia Support: Provide multimedia support across marketing channels as required, ensuring cohesive brand messaging.
- Content Strategy: Assist in planning and implementing an online content strategy, including blog posts, social media updates, and video content.
- Social Media Marketing: Manage and optimize content across social media platforms (LinkedIn, Instagram, Facebook, TikTok, etc.), contributing to a comprehensive marketing strategy.
- Branding Guidelines: Establish and maintain digital media branding guidelines to ensure consistent and effective brand representation across all channels.
- SEO & Analytics: Leverage SEO best practices and utilize Google Analytics to track and report on campaign performance, offering insights for continuous improvement.
- Bachelor’s Degree or Certificate in Marketing, Communications, Graphic Design, or a related field.
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, After Effects/Premiere, InDesign, etc.).
- Strong experience in email marketing platforms and social media management tools.
- Knowledge of SEO best practices and experience using Google Analytics for campaign analysis.
- Excellent communication skills and ability to work both independently and as part of a team.
- Creativity and strong attention to detail.
- Familiarity with video editing and motion graphics.
- Ability to handle multiple projects and meet deadlines.
Aplin is an award-winning employment agency dedicated to connecting diverse, top-tier talent with exceptional organizations across North America. We welcome applicants from all backgrounds and there are no fees to apply for our jobs or to engage with our recruiters in finding a new career. Companies hire us to help them expand and diversify their teams. All applicants must be legally entitled to work in Canada, which includes having the appropriate documentation, such as a work permit.
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